Yoyr team’s headshots say a lot about your company. At Shari Photography, we help St. Louis businesses create professional, cohesive team headshots that showcase both your brand and your people. Whether you feature them on your website, LinkedIn profiles, or marketing materials, consistent headshots build credibility and make a lasting impression.
In this post, we’ll show you how to plan and execute team headshots that elevate your company’s image while reflecting your unique brand identity.
Why Consistency in Team Headshots Matters
Consistency matters. When team headshots feature different backgrounds, lighting, or styles, your business looks scattered and unprofessional. Conversely, cohesive headshots communicate organization, attention to detail, and professionalism.
Consider the key benefits of cohesive team portraits:
- Strengthen Brand Identity: Align every team member’s photo with your company’s style, culture, and values.
- Boost Professionalism: Polished headshots signal reliability and credibility.
- Show Unity: Uniform headshots visually communicate that your team works together as one cohesive unit.
- Create Memorable Impressions: Clients recognize faces faster, creating stronger personal connections with your brand.
By investing in cohesive team headshots, you reinforce your company’s identity and make a powerful visual statement.
How to Create Cohesive Team Headshots
At Shari Photography, we guide St. Louis businesses through every step to ensure professional, polished results. Here’s how we help your team look unified and on-brand:
1. Select a Background That Matches Your Brand
The backdrop sets the tone for your headshots. We help clients choose backgrounds that reflect their company’s style. For a clean corporate look, neutral gray, white, black, or navy work best. If you prefer a more personalized approach, we can incorporate brand colors or office environments.
Even if your team works remotely, you can maintain cohesion. Schedule a company retreat or team meeting and capture professional headshots in one session. This approach ensures every photo matches seamlessly.
2. Keep Lighting Consistent
Lighting plays a huge role in professional headshots. We use the same setup for every team member to maintain uniform skin tones, shadows, and overall quality. For ongoing hires, we replicate the same lighting setup to ensure every photo matches previous sessions.
3. Coordinate Outfits
Team members don’t need identical outfits, but coordinating clothing creates a polished, cohesive look. We provide wardrobe guidance for professional headshots, including recommended color palettes, patterns to avoid, and accessory tips. Classic combinations like navy, gray, black, and white work for almost every team and reflect professionalism.
4. Use the Same Photographer
Working with the same photographer ensures consistent style, lighting, and composition. At Shari Photography, we specialize in St. Louis corporate headshots and team portraits. Even if your team spans multiple locations, we provide guidance to maintain a cohesive look across the board.
5. Update Headshots Regularly
Team headshots should evolve with your team. We recommend updating your corporate headshots annually or biannually. Regular updates keep your images current and consistent, maintaining your company’s professional appearance.
Bonus Tips for Organizing a Team Headshot Session
We make team headshot sessions smooth and efficient with these tips:
- Plan Ahead: Schedule sessions in advance to give employees time to prepare outfits and adjust schedules.
- Make It Convenient: Conduct sessions at your office, Shari Photography studio, or during company events for maximum participation.
- Provide Guidelines: Share our preparation guide with your team so everyone knows what to wear and how to present themselves.
Cohesive team headshots do more than look professional—they strengthen your brand, foster unity, and create memorable impressions. At Shari Photography, we specialize in capturing St. Louis corporate teams with polished, high-quality portraits that reflect your company’s professionalism and culture.
Ready to elevate your team’s image? Contact Shari Photography today to schedule a session. We’ll help your team look cohesive, confident, and on-brand.
